Important note: But this also means it is no longer economic for us to offer a reduced-cost subscription service. As of summer 2012, no further additions will be made to the subscriptions list, but of course all existing subscriptions will be honoured. This will also give us freedom to issue updates at more convenient times rather than every six months.
As someone who is younger and done some web development, I have thought why don't they change their model. You could get webhosting cheaper than producing on CDs and would allow you to keep your product on the market. I am assuming that is what your website is saying that, anyone who wasn't on the list after 2012 will never be able to get the product. With the model I am suggesting, you could keep your product on the market and cut your costs down at the same time. Whenever you update the package send out an email saying download the latest version and even provide a link. The user then can go sign in and dowload the product. I don't know how the site is run, but from an outsider this seems like a better option.
If I am wrong in understanding the website then I am sorry for this post. I just feel that this is a great product talked about by many, but is kind of like an exclusive club that nobody new can get into.